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Publications

William Sugg was convinced of the importance of advertising and the business produced vast numbers of leaflets, brochures, fliers and booklets over his lifetime. Products from many of these have places in most of the sections of this website. After his death in 1907 there was quite a shift towards more standardisation in publications although the reference numbers for the different groups of products were retained. In addition, for many years, a new booklet was produced every year. Because of the popularity of the Sugg lighting products and the literature as collectors items in their own right, I reproduce here the covers and dates of many items which could be considered collectables, to assist with identification.

The catalogue list numbers and the miscellaneous products from the 1880's are shown below

Pages from the 1880's catalogue below illustrate the huge range of beautiful 'simple' fixtures designed to take open flame burners.

(SEE LARGER VERSIONS OF THESE UNDER 'Simple Brackets & Pendants' in 'Interior Lighting' within 'Lighting'.)

LIST 11 'Lamps & Fittings' and LIST 11 Section 2 'Brackets & Pendants'

Sept 1910 Jan 1911 Jan 1912 Jan 1912 Sept 1912

May 1913 Aug 1913 Feb 1914 Oct 1920 Dec 1920

Aug 26 - Sept 27 Sept 1929 Apr 31 - July 32 June 1934 Aug 1937

Mr Elton whose name is seen on several of the covers above worked in the sales department and was clearly not going to let anyone take his catalogues away! As it happens he was right - they survived!

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This is what the inside of one catalogue looks like:

CATALOGUE LIST 11 APRIL 1931